Podcast 35: How To Build A Lead Funnel That Converts Into Sales with Spencer Powell

Spencer Powell

Are your website visitors being converted into qualified leads that turn into sales? Most of those visitors are not ready to commit to a click or a call, and if you don’t have a way to capture their email addresses they could be gone forever. In today’s episode, you’ll learn how to set up a sales funnel that converts!

What you’ll hear in this episode:

  • Spencer’s podcast about marketing, especially for contractors (The first four episodes are available now!)
  • Spencer’s family connection to builders and his focus on contractors
  • Builder Funnel: a digital marketing agency out of Colorado Springs, CO
  • Inbound marketing, conversions, and increased traffic
  • What is inbound marketing? Attracting people to your business or website who are seeking your service or product
  • Growing traffic: content creation, SEO, and social media
  • Do I have to write blog posts?
  • Where to find blog topics
  • Lead funnels: how they work
  • How to address those who aren’t ready to buy NOW, but a year or so down the road:
    1. Meet them where they are
    2. Provide them with value in their research process
    3. Turn them into an educated buyer

Resources:

Website: Builder Funnel

Podcast: Builder Funnel Radio

Email: [email protected]

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